{"id":2742,"date":"2022-03-16T09:31:51","date_gmt":"2022-03-16T07:31:51","guid":{"rendered":"https:\/\/www.mydost.ai\/?p=2742"},"modified":"2022-06-20T11:28:40","modified_gmt":"2022-06-20T09:28:40","slug":"hiperautomacion","status":"publish","type":"post","link":"https:\/\/www.mydost.ai\/en\/hiperautomacion\/","title":{"rendered":"Hyper-automation in times of crisis"},"content":{"rendered":"<p>Ahora mismo estamos en una <strong>coyuntura realmente escalofriante a nivel social<\/strong>, sobre lo cual no vamos a ahondar, y tambi\u00e9n con unas repercusiones econ\u00f3micas realmente impredecibles y con tendencia negativas. Veamos c\u00f3mo aplicar la hiperautomatizaci\u00f3n en tiempos de crisis.<\/p>\n\n\n\n<p>Cuando hablamos de momentos de crisis, llegando incluso a hablar de depresi\u00f3n, siempre tenemos en la cabeza repercusiones relacionadas con despidos de personas y <strong>contracci\u00f3n de la actividad<\/strong>. El ejemplo m\u00e1s cercano que tenemos es la pasada crisis del&nbsp;COVID 19&nbsp;durante el a\u00f1o 2020. <\/p>\n\n\n\n<p>De un estudio econ\u00f3mico se derivaba que el 82% de los negocios familiares, es decir, PYMES, hab\u00edan sufrido alg\u00fan recorte de plantilla debido a dicha actividad. Haciendo&nbsp;zoom&nbsp;sobre estas cifras, el 67% de las empresas que se hab\u00edan acogido previamente a un ERTE llegaban a recortar un 15%. Y no quedaba aqu\u00ed, sino que un 6% de las mismas hablaba de recortes superiores al 30% de plantilla.<\/p>\n\n\n\n<p>M\u00e1s all\u00e1 de la gravedad que supone el desempleo para nuestra sociedad y nuestras familias, desde un punto de vista profesional para las empresas <strong>supone una p\u00e9rdida brutal de talento<\/strong>. <\/p>\n\n\n\n<p>Recordemos que el problema de las crisis es que muchas veces nos centramos en el recorte a toda costa para intentar hacer que la empresa sobreviva. Todo esto al final tiene una repercusi\u00f3n clara: meter tijera por donde se pueda sin pensar en las consecuencias que puede tener a nivel competitivo para la empresa.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">El papel de la Inteligencia Artificial<\/h2>\n\n\n\n<p>Sin embargo, la <strong>inteligencia artificia<\/strong>l nos est\u00e1 permitiendo conseguir tener esos ahorros que necesitamos para poder apretarnos, sin que ello nos reste capacidad de dar respuesta a las necesidades de nuestros clientes. <\/p>\n\n\n\n<p>Por lo tanto, en estos escenarios de crisis conviene tener en cuenta siempre las distintas alternativas que la tecnolog\u00eda nos est\u00e1 brindando a d\u00eda de hoy, <strong>para que la optimizaci\u00f3n se produzca en aquellas tareas necesarias<\/strong>, pero que no generan valor.<\/p>\n\n\n\n<p>En&nbsp;Dost&nbsp;siempre hemos defendido y defenderemos que <strong>el activo m\u00e1s valioso de las empresas son las personas<\/strong>, puesto que son las que nos permiten desarrollar valor a\u00f1adido de verdad y ventajas competitivas a largo plazo. <\/p>\n\n\n\n<p>Por lo&nbsp;tanto, la&nbsp;<strong>hiperautomatizaci\u00f3n<\/strong>&nbsp;la entendemos como una <strong>potenciaci\u00f3n del trabajo de esas personas<\/strong>, libr\u00e1ndoles de aquellas tareas repetitivas y poco eficientes, para que realmente generen valor a trav\u00e9s del desarrollo de actividades&nbsp;core&nbsp;para la empresa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Contact<\/strong><\/h3>\n\n\n\n<p>For more information, you can contact Dost through our&nbsp;<a href=\"https:\/\/www.mydost.ai\/es\/inicio\/\">website<\/a>,&nbsp;<a href=\"https:\/\/www.linkedin.com\/company\/dost-ai-solutions\">LinkedIn<\/a>,&nbsp;<a href=\"https:\/\/twitter.com\/ai_dost\">Twitter<\/a>,&nbsp;<a href=\"https:\/\/www.instagram.com\/dost_software\/\">Instagram<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.facebook.com\/dostaisoftware\">Facebook<\/a>.&nbsp;<\/p>\n\n\n\n<p>To contact the Dost team directly, you can send an email to&nbsp;<a href=\"https:\/\/www.linkedin.com\/in\/marta-bigorra-alonso-908641171\/\">Marta Bigorra<\/a>, SDR at Dost, to the following address:&nbsp;<a href=\"mailto:mbigorra@mydost.ai\">mbigorra@mydost.ai<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Ahora mismo estamos en una coyuntura realmente escalofriante a nivel social, sobre lo cual no vamos a ahondar, y tambi\u00e9n con unas repercusiones econ\u00f3micas realmente impredecibles y con tendencia negativas. Veamos c\u00f3mo aplicar la hiperautomatizaci\u00f3n en tiempos de crisis. Cuando hablamos de momentos de crisis, llegando incluso a hablar de depresi\u00f3n, siempre tenemos en la [&hellip;]<\/p>","protected":false},"author":1,"featured_media":3261,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[10],"tags":[25,22,18],"wf_post_folders":[34],"class_list":["post-2742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dost","tag-dost-digital-brain","tag-software","tag-startup"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hiperautomatizaci\u00f3n en tiempos de crisis - Dost<\/title>\n<meta name=\"description\" content=\"Veamos c\u00f3mo aplicar la hiperautomatizaci\u00f3n en tiempos de crisis, teniendo en cuenta la situaci\u00f3n del mercado en general.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mydost.ai\/en\/hiperautomacion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hiperautomatizaci\u00f3n en tiempos de crisis - Dost\" \/>\n<meta property=\"og:description\" content=\"Veamos c\u00f3mo aplicar la hiperautomatizaci\u00f3n en tiempos de crisis, teniendo en cuenta la situaci\u00f3n del mercado en general.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mydost.ai\/en\/hiperautomacion\/\" \/>\n<meta property=\"og:site_name\" content=\"Dost\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-16T07:31:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-20T09:28:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mydost.ai\/wp-content\/uploads\/2022\/03\/charles-forerunner-3fPXt37X6UQ-unsplash-1024x683-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dost_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"dost_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mydost.ai\/hiperautomacion\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mydost.ai\/hiperautomacion\/\"},\"author\":{\"name\":\"dost_admin\",\"@id\":\"https:\/\/www.mydost.ai\/en\/#\/schema\/person\/4ba3effb844f52d40e1eee839ecc2bab\"},\"headline\":\"Hiperautomatizaci\u00f3n en tiempos de crisis\",\"datePublished\":\"2022-03-16T07:31:51+00:00\",\"dateModified\":\"2022-06-20T09:28:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mydost.ai\/hiperautomacion\/\"},\"wordCount\":482,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.mydost.ai\/en\/#organization\"},\"keywords\":[\"dost digital brain\",\"software\",\"startup\"],\"articleSection\":[\"Dost\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.mydost.ai\/hiperautomacion\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mydost.ai\/hiperautomacion\/\",\"url\":\"https:\/\/www.mydost.ai\/hiperautomacion\/\",\"name\":\"Hiperautomatizaci\u00f3n en tiempos de crisis - 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